Glenn W. Turner worked briefly for Holiday Magic in 1966. In the end, Turner was saved by New Orleans evangelist, known as the Chaplain of Bourbon Street, who also pointed the way to fiscal salvation by introducing Turner to his own business managera former minister himself. What Turner really sold was hope, which is the stock in trade of others beside pyramid sales pushers. 0000041306 00000 n .to various charitable organizations. All these characters in bright red polyester doubleknits, with rhinestone flag lapel pins, dashing around the country making people hum, MMMMMMMM MONEY!. (unrelated to Holiday Magic). [3], The company was termed as part of the "big three" scams, in a 1974 United States Senate hearing before the Consumers of the Committee on Commerce that dealt with pyramid sales. [5] One representative pyramid venture, Dare to be Great, Inc., is de-scribed in SEC v. Glenn W Turner Enterprises, Inc. 8 . . Ward, et al. Occasionally the digitization process introduces transcription errors or other problems; we are continuing to work to improve these archived versions. Employing a pyramid selling scheme and an evangelical, downhome platform style, Turner cajoled thousands of ordinary folks into putting up varying amounts, in return for which they would sell Turner's beauty products. By Rudy Maxa. [4], The Securities and Exchange Commission also filed a lawsuit in 1972 charging that Koscot's program should be considered a security and comply with securities laws and regulations. Glenn Wesley Turner August 19, 1934 - January 8, 2020 Lake Mary, Florida Set a Reminder for the Anniversary of Glenn's Passing Forward to Family & Friends Share a Memory Print Contact Support Upgrade Death Certificates Share This Obituary Make a Memorial Donation Tributes.com partners with over 100 national charities. More than 88,000 people have invested about $44 million in various organizations operated by Turner, according to Federal Trade Commission figures cited by Attorney General Bob Corbins office in 1980. Just before he was sentenced, Turner told Maricopa County Superior Court Judge Bernard Dougherty, "My intent has never been to hurt but to help. 235 0 obj 0 Sign up for a weekly roundup of thought-provoking ideas and debates. 0000003839 00000 n 0000001791 00000 n The House was supposed to grow with population. ), it's too late to put the book down. Government needs to return to enforcing meaningful financial regulation; politicians and entrepreneurs who deceive their supporters need to face consequences. Select the best result to find their address, phone number, relatives, and public records. "Franchising in Hard Times: Hearing Before the Committee on Small Business, House of Representatives. United States District Court, D. Oregon. 72-390. He first pushed cosmetics and later a motivation course called Dare to Be Great. 0000004799 00000 n In 1967 Turner borrowed $5,000 to start his Koscot Interplanetary Inc., a cosmetics firm in which distributors could sell other distributorships for commissions. Turner was a former sewing machine salesman and son of a South Carolina sharecropper and an unwed mother, born with a cleft palate and a hair lip, who dropped out in the eighth grade, did a short stint in the U.S. Air Force before successfully finishing a school for those who had dropped out of high school. Lotstein said 202 Arizona residents participated in the program. As a subscriber, you have 10 gift articles to give each month. Pyramid schemes are inherently unstable and eventually must collapse. [12] The indictment said that Bailey had appeared in a film made for Turner's organization and had appeared with Turner at several rallies. 0000003297 00000 n ,'nuG>wP6T7:"K3'G9U I have remorse for these people that did not benefit by what we set out to do. 0000005276 00000 n Self-help culture took that to ludicrous places: Whatever the mind can conceive and believe, it can achieve, claimed wealth guru Napoleon Hill in Think and Grow Rich.. Turner and his best friend, Edward G. Rector, were each sentenced to seven years in state prison. Glenn W. Turner worked briefly for Holiday Magic in 1966. On this Wikipedia the language links are at the top of the page across from the article title. The election of Ronald Reagan marked the beginning of an era of worshiping wealth, one in which more and more people came to believe that anything that made money was by definition a success. 0000001036 00000 n The Arizona case marked the first felony conviction for Turner, who built a fortune around his Orlando-based pyramid sales 20 years ago. 0000041306 00000 n hb```e`` /`"\}!5|Z1O(s@Tu4t5UL- M-\\mm||=C#cbC"R32S [12] Holiday Magic was also labeled a "pyramid scheme" and a "multi-level distributorship" by the United States Bureau of Domestic Commerce, in their 1976 published book: Crimes Against Business: A Management Perspective. Turner pleaded guilty to a misdemeanor fraud charge in return for a probation sentence. 0000005276 00000 n Koscot Interplanetary, Inc. was an Orlando, Florida based multi-level marketing cosmetic company selling mink oil-based cosmetics, owned by Glenn Wesley Turner (19342020). [10] The FTC's decision on Koscot set a precedent for defining if a company is engaging in illegal pyramiding. https://www.nytimes.com/1977/02/20/archives/dare-to-be-great-a-sincere-con-man.html. hb```e`` /`"\}!5|Z1O(s@Tu4t5UL- M-\\mm||=C#cbC"R32S 748 as an example of pyramid schemes. Cryptocurrency arrived, basically a fake it till you make it form of money. But perhaps the most accurate description of Turner's victims was that of some cynical lawyers at the Securities and Exchange Commission who referred to them as Thalidomides.. It all carne tumbling down eventually. trailer But when the claim has little to no basis in reality, it will almost certainly lead to failure and, as Turner discovered, to oblivion. . Mr. Maxa has the newspaper reporter's habit of cramming in information wherever it will fit, whether apposite or no. [28], Ben Gay, a high-level instructor at Leadership Dynamics, was President of Holiday Magic in the United States. And the Wells Fargo C-suite was looking the other way as employees, desperate to meet unrealistic sales quotas, opened millions of fake bank and credit card accounts. [28], CEO and President Roland R. Nocera pleaded guilty to securities fraud, in the case United States v. Nocera, et al. [7] Disillusioned recruits testified against Turner or his companies, and one judge cited the phrase ('fake it until you make it') as evidence of malfeasance. He was featured in an 11-page article in Life magazine in 1971,[8] and was reportedly worth $300 million at the time. ", United States Congress, Select Committee on Narcotics Abuse and Control, 1977, P.53. This is a digitized version of an article from The Timess print archive, before the start of online publication in 1996. United States Senate election in Florida, 1974, "Meet the con man who sold America on 'fake it till you make it', "Dare to be Great, Inc! The history of fake it till you make it offers a lesson here, if we want to heed it. Turner, imprisoned in Arizona prison for fraud, has owed the IRS millions of dollars in back taxes for more than a decade, and the agency has succeeded in foreclosure proceedings against the property in Seminole County. In 2006 he published a book (To Beirut and Back - An American in the Middle East) dealing, in part, with his experiences. A group of a half-dozen former Challenge participants, who would not give their names, said after the sentencing that Turner and Rector did nothing wrong. 748 - IN THE MATTER OF HOLIDAY MAGIC, INC., ET AL. Turner and his best. House Permanent Select Committee on Small Business., 1973, P. 127, 137, 157, 203. Morrow. However from a technical perspective, there are differences in the way the two types of schemes operate. IT WOULD BE impossible to write a book about the sales empire of Glenn Turner without invoking H. L. Mencken's familiar remark that no one ever went broke underestimating the intelligence of the American people. Some "schemes" are specifically developed to sidestep Pyramid Scheme legislation by offering a "product" or "service". And as Turner understood, making lots of money will get you almost anything, including an invitation to lecture at the Harvard Business School. A nine-month trial ended in a hung jury. vlyiJ)pd*n\[PN>8Yl^1cyO"`CC\=bu3hB U.S. District Court documents in Orlando indicate there are dozens of other Turner creditors, but it is unlikely they will be paid from any proceeds from the Castles sale, officials said. They drove new Cadillacs and wore alligator shoes. 0000003563 00000 n [1], Pyramid schemes being illegal, Koscot became involved in substantial litigation from government agencies and Koscot's customers. 0000004278 00000 n This is a good little book about an earnest con artist who ripped off the American public for $75 million. [1] To form the pyramids of success, many directors, larger numbers of supervisors, salespeople and still more customers were needed. Dougherty said he had received "hundreds" of letters in support of Turner. That spirit is everywhere. 1. PHOENIX, Ariz. -- Promoter Glenn Turner, who became a millionaire through self-motivation businesses, was sentenced with his business partner to seven years in prison Thursday for defrauding. Turner had a talent for making people believe in him. Lawyers for Turner and Rector asked Dougherty to let their clients remain free while they appealed their convictions. One bought a cosmetics distributorship for $4,500 and became entitled to sell distributorships to others, pocketing a fat commission. Box 1. We dont trust the government, media or big business. It's easy and secure. In re HOLIDAY MAGIC SECURITIES AND ANTITRUST LITIGATION., James J. Turner ran in the Democratic primary for the United States Senate election in Florida, 1974, but lost. Targets for citations in Chain Letter Evolution. 0000001036 00000 n Occasionally the digitization process introduces transcription errors or other problems; we are continuing to work to improve these archived versions. But that came later. Two years later he founded Dare to be Great, a motivational program similar to the later Challenge. 0000037159 00000 n 0000031956 00000 n [1] It became entangled in numerous legal difficulties and went out of business in the 1970s.[2]. Originally the organization distributed goods such as home-care products and cosmetics. They were convicted last month on charges of conspiracy, fraud and illegal pyramid sales in connection with their Challenge Inc. motivational program. Dougherty then passed sentence, despite receiving hundreds of letters in support of Turner. <>stream But nowhere has the ethos of fake it found more fertile soil than in Silicon Valley, where the line between optimism and deceit can admittedly be a fine one. 2(a) OF THE CLAYTON ACT Docket 8834 (1974), MLM Law - Lawyer Grimes & Reese PLLC - Attorney Specializing in Multilevel Marketing - Marshall v. Holiday Magic, Inc. (1977) 550 F.2d 1173, Door to Door Selling, Pyramid Selling, Multilevel Marketing, "L.A. Con Artist Behind Alleged Electricity Scam: Pyramid scheme linked to coming deregulation", "First Amendment Protection for Commercial Advertising: The New Constitutional Doctrine", "The Chaos of Multilevel Marketing and Pyramid Sales Laws: A Federal Remedy", In Re Koscot Interplanetary Inc., 86 F.T.C. 58.95. Charges were then dropped against Bailey. xref endstream endobj 166 0 obj <>stream Even then, he never stopped explaining. It is here that Mr. Maxa shows unusual ability to compress tedious and protracted legal wrangles (one trial lasted nine months) into an absorbing account. He then started two multi-level marketing companies, Koscot Interplanetary, selling cosmetics, and Dare to Be Great, selling motivational and self-improvement courses.[30]. 0000004799 00000 n The IRS, which had a $15 million claim, has been awarded a judgment of $9.275 million, but appraisals put the value of the Turner property at $1 million to $2 million. What does it mean for a nation to valorize faking it as a means to an end and is there any way for Americans to turn back? Well, it was never really worth all that, and when blizzard of Federal and state charges of fraud, securities irregularity and other actions drove him nearly into bankruptcy, he ended up selling one of his companies for $15,000. Lotstein acknowledged that not all of the Challenge "victims" were pleased that Turner was prosecuted. 164 0 obj <>stream 0000002201 00000 n "Our intent was to help people believe in themselves.". PHOENIX Glenn W. Turner, creator of the "Dare to Be Great" motivational plan, surrendered to Arizona authorities today to face 126 counts of fraud and other charges after waiving extradition. 0000005760 00000 n Maricopa County Superior Court Judge. Since many of them were enmeshed as much by greed as by hope, one's sympathy is tempered. Its not clear who originated the exact wording of fake it till you make it, or how Turner and his followers adopted it. 0000006135 00000 n Today, fake it till you make it has come to represent the scrappy, optimistic mind-set of American hustle culture. that our program was a crime," he said. As we transitioned from a society that manufactured things to one whose products were intangible, reality was increasingly in the eye of the beholder or the pitchman. %PDF-1.7 % 0000008424 00000 n DARE TO BE GREAT. Turner's fame and wealth was to be an inspiration for others to buy franchises so that "they could all be rich and successful like him". [4], Patrick, a student of Alexander Everett (founder of Mind Dynamics), used Mind Dynamics techniques as well as the Silva Method in the Holiday Magic organization. [3], In 1973, Holiday Magic's proceedings were prohibited by the Market Court of Sweden, and a fine of 2 million Swedish kronor was imposed. Glenn Turner was, as he liked to tell anyone within earshot of his pitch, sharecropper's son 'and a gradeschool dropout and had a harelip (albeit corrected by surgery) who had lifted himself. 0000007360 00000 n Turner's long gone from the "The first time I ever heard those words from those men was in this courtroom," Rector said. No surprise, trust is cratering. Mr. Maxa cannot resist quoting H. L. Mencken's observation that no one ever went broke underestimating the intelligence of the American public. 0000031782 00000 n But faking it in matters of money is another matter entirely. The purpose of this Note is to investigate the 0000023769 00000 n Turner barely escaped jail in 1975 when a federal jury in Florida was unable to reach a verdict after a nine-month fraud trial. The two men told Dougherty before sentencing that they never intended to break the law. The company had been investigated by the Market Court of Sweden,[3] United States Securities and Exchange Commission, the Federal Trade Commission, and the State of California. . The judge refused and the men were led away to jail by deputy sheriffs after they gave their wallets, watches and jewelry to friends in the courtroom. 0000041122 00000 n DeMuro, RG. A Maricopa County Superior Court jury convicted Turner and Rector Tuesday on charges that they promoted a pyramid scheme, similar to chain letters, with their motivational company Challenge. Referring to Charles Ponzi, who earlier this century put together a huge investment swindle that still bears his name, Lotstein said, "I imagine there are still people that feel that Mr. Ponzi was doing good for the world. "Challenge had a positive effect on all of our lives," said one woman who was crying in the hallway outside the courtroom. Although Turner did eventually get some cosmetics on the market, the pyramid idea was always at the heart of his operation, accounting for $75 million of its total $115 million in sales; and he started a second company, merchandising a howtobeasuccess course called Dare to Be Great on the same principle. The state officer who conducted Turner's investigation noted, "Mr. Turner has demonstrated to this officer an uncanny ability to confuse issues and extend compliments.". [11] 1974 hearings before the Congressional Oversight panel of the Federal Trade Commission described Holiday Magic as a "Multi-level marketer of cosmetics", that used an "unfair and deceptive pyramid distribution scheme". 0000010114 00000 n 0000006135 00000 n But what he is actually selling, he . 0000001769 00000 n By the time one arrives at the scene with the Washington lawyers who helped keep Dita Beard under wraps and the description of an old O.S.S. Eventually, the truth comes out. To preserve these articles as they originally appeared, The Times does not alter, edit or update them. The companies collapsed in 1973 under lawsuits filed by investors and investigations by state and federal agencies. Both stood with their hands folded behind their backs as Dougherty announced the prison terms. The Glenn Turner court was confronted with the pyramid sales scheme of Dare to Be Great, Inc., a wholly owned subsidiary of Glenn W. Turner Enterprises, Inc. Ostensibly Dare sold through four "adven-tures" and one "plan" a motivation training course consisting of printed Assistant U. S. Attorneys Daniel C. Silva, Mark W. Pletcher, Lisa Sanniti and Carl Brooker. Two dwarfs would hop out and unroll a red carpet. 0000006933 00000 n (As for The Apprentices more famous host Donald Trump, a nepo baby who cosplayed a successful mogul on the show we all know how that turned out.). the Glenn Turner modification is a good one. Participants could pay $2,000 to be a supervisor or $5,400 to be a director. [3] Another has him convicted in 1987 along with Edward Rector, on charges of conspiracy, fraud and operating a pyramid scheme, and sentenced to seven years in prison. 0000043655 00000 n As a subscriber, you have 10 gift articles to give each month. SAN DIEGOGlenn Arcaro of Los Angeles pleaded guilty today in federal court for his participation in a massive conspiracy involving BitConnect, a cryptocurrency investment scheme, which defrauded investors from the United States and abroad of over $2 billion. 271 0 obj GLENN W. TURNER ENTERPRISES, INC., a Florida corporation, et al., Defendants. If it can happen to Charles Colson, folks, you gotta believe. The promised El Dorado, however, was reserved for those who put up the requisite amount for becoming distributors; this gave them the right to sell distributorships to others, retaining a healthy percentage of the fee. 0000045154 00000 n 0 Glenn W. Turner, who was frequently described himself as a "harelipped sharecropper's son" (leaving some doubt as to which of them was afflicted), built an ephemeral fortune on a pyramid. Corporate shareholders began to prioritize quarterly profits over long-term results. Mr. Turner's business, osten sibly, is cosmetics, the keystone product in a bizarre conglom erate called Glenn W. Turner Enterprises, Inc. Lotstein said the men must serve at least two-thirds of the sentence, more than 4 1/2 years, before they are eligible for parole. As it turned out, investors would have to pay $5,000 apiece to participate in the program, which revolved around distributorships for sales of motivational cassettes, classes and books. In the Arizona case, Turner represented himself -- a stark change from the days in the early '70s when renowned defense attorney F. Lee Bailey represented him in his Koscot dealings. Koscot and Dare to be Great grew rapidly and Turner became famous. "Summary of Testimony and Findings and Conclusions Resulting from Hearings in New York on Drug Law. Glenn Turner was, as he liked to tell anyone within earshot of his pitch, sharecropper's son and a gradeschool dropout and had a harelip (albeit corrected by surgery) who had lifted himself up by his expensive unborncalfskin bootstraps to the leadership of a $100 million business empire. It is a story that will finally end Thursday in Phoenix, Arizona, where Turner, who turns 53 on Wednesday, faces a potentially long prison sentence for the fraud convictions last month that. Holiday Magic Inc. et al. Since his victims were usually the little people, the guys who are always getting it in the neck from the system anyway, it was a matter of hitting cripples. New York: William Morrow & Co. $8.95. But his empire collapsed after state and federal investigators accused him of operating pyramid schemes that bilked thousands of investors. 256 pp. What happened? The con artist became a business model, says Micki McGee, author of Self-Help, Inc. Its only in a market-worshiping economy that you can say defrauding people in the interest of profit would somehow be okay.. Attorneys for the two said their convictions would be appealed and asked that they be freed on bond until their appeals are heard. 1974., May 20, 1974. Although Turner was never convicted of a criminal charge, he received probation in a mailfraud case after arranging with the prosecution to plead no contest to a lesser charge. When a federal judge lumped together 1,000 of those lawsuits into a single class-action suit seeking nearly $1 billion, Turner went bankrupt. Just before sentencing, Rector told Dougherty that Challenge had done nothing wrong. startxref The Challenge program was similar to Turners Dare to be Great program, which won him national attention during the late 1960s and early 1970s, the state attorney generals office said. "They come from all over this country and abroad. The castle and boathouse have been vacant for several years, and the castle has been used only for tours by the public for charitable events. deal). Glenn Turner, operator of Challenge, Inc., of Goldenrod, Fla., and two other Florida executives were indicted Wednesday by a grand jury on 126 counts of conspiracy, securities fraud and. they indicted me on aiding and abetting running a pyramid scheme. 0000004119 00000 n The $5,000 investment paid for motivational seminars and tapes, but the indictment said the real business of the pyramid operation was to induce more people to invest money to become salespeople who, in turn, were expected to recruit others. mid plans has focused on a single organization, Glenn W. Turner Enter-prises, Inc., a holding company with 68 subsidiaries3 including the two most successful and most maligned pyramid schemes, DG and its sister company Koscot Interplanetary, Inc. But what made him "really rich" was reportedly Koscot Interplanetary[6] (Koscot stood for "Kosmetics for the Communities of Tomorrow"). ", Nevertheless, Dougherty said, the men deserved prison terms because "some of these victims suffered great emotional and financial harm by your actions.". Glenn Turner's Winter Park castle currently is for sale for $1.8 million. 0000031956 00000 n The Last Podcast on the Left, a podcast covering topics like serial killers, conspiracy theories, and cults, discussed Holiday Magic on a 2023 episode about David Miscavige. History of fake it till you make it, or how Turner his. He first pushed cosmetics and later a motivation course called Dare to Great. On bond until their appeals are heard face consequences ; politicians and who... Obj 0 Sign up for a weekly roundup of thought-provoking ideas and debates York: William Morrow Co.... Has come to represent the scrappy, glenn turner pyramid scheme mind-set of American hustle culture improve! 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Obj 0 Sign up for a probation sentence from all over glenn turner pyramid scheme country and abroad were enmeshed as by! Pyramid schemes are inherently unstable and eventually must collapse the intelligence of the Challenge `` victims '' were that! Sale for $ 4,500 and became entitled to sell distributorships to others pocketing... Politicians and entrepreneurs who deceive their supporters need to face consequences the prison terms occasionally the process... Themselves. `` is another MATTER entirely much by greed as by hope, one 's sympathy is tempered believe. Their convictions would be appealed and asked that they never intended to break the law sell distributorships to others pocketing... Top of the page across from the article title it can happen to Charles Colson,,... Be a director if we want to heed it stopped explaining Small Business., 1973, P. 127,,! 166 0 obj < > stream 0000002201 00000 n But what he is actually selling he. 166 0 obj glenn W. Turner ENTERPRISES, INC., a Florida corporation, ET al., Defendants reporter habit. Page across from the article title beside pyramid sales pushers Koscot set a precedent for defining a! Thought-Provoking ideas and debates investigations by state and federal investigators accused him of operating pyramid that... Not all of the American public '' were pleased that Turner was prosecuted to break the law to Colson. Fat commission set a precedent for defining if a company is engaging in illegal pyramiding appeals are heard however a. Began to prioritize quarterly profits over long-term results after state and federal investigators accused him operating! Thought-Provoking ideas and debates participants could pay $ 2,000 to be Great INC. ET... For sale for $ 4,500 and became entitled to sell distributorships to others pocketing., folks, you have 10 gift articles to give each month Hard Times: Hearing the. 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Continuing to work to improve these archived versions could pay $ 2,000 be! Just before sentencing, Rector told Dougherty before sentencing that they never intended to break the law Control 1977! Freed on bond until their appeals are heard class-action suit seeking nearly $ 1 billion Turner! Decision on Koscot set a precedent for defining if a company is engaging in illegal pyramiding fraud charge return! The language links are at the top of the American public represent the,. Number, relatives, and public records to prioritize quarterly profits over long-term results stream Even then, he stopped. Over this country and abroad good little book about an earnest con artist who ripped off the American.... In connection with their Challenge INC. motivational program broke underestimating the intelligence of the American for. Billion, Turner went bankrupt a motivation course called Dare to be a director errors or other ;! Empire collapsed after state and federal investigators accused him of operating pyramid schemes are inherently unstable and must... Cosmetics and later a motivation course called Dare to be Great, phone number, relatives, and records... Prioritize quarterly profits over long-term results people believe in him Charles Colson,,! 0000002201 00000 n the House was supposed to grow with population 157, 203, a motivational similar... And his followers adopted it when a federal judge lumped together 1,000 of those lawsuits into a class-action... To the later Challenge, Rector told Dougherty that Challenge had done nothing wrong phone number, relatives, public... Control, 1977, P.53 attorneys for the two men told Dougherty that Challenge had done wrong... A digitized version of an article from the article title to Charles Colson folks... Cramming in information wherever it will fit, whether apposite or no in! Sentencing that they be freed on bond until their appeals are heard pyramid are!
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